I love this tidbit from Simon Sinek.
The awesome thing is (for the most part) if we focus on why we do what we do, we gain the trust of the people we serve.
When we gain trust, profit will become a de facto result.
The key is to focus on why, and do what we do out of service mentality.
The money is always secondary and will come when we focus on the truly important things.
Happy Tuesday!
-Dr Lindeman
Dissemination of Inspiration 